On Wednesday, our CEO and founder Ida Johansson spoke at Ehandelsstaden Borås' annual event, Digital Business Borås. The theme of Ida's speech was "A more humane recruitment, through AI" where she talked about the journey with Hyred and about the recruitment trends on the market.
With Generation Z entering the labor market, expectations of us employers are higher than ever. With all generational changes come challenges, but also opportunities. This generation has grown up with smartphones in their hands, and we companies are constantly building technical solutions to make consumers' everyday lives easier. Generation Z now has the expectation that recruitment processes will go as smoothly as ordering food via Foodora - but that is not the reality.
Ida Johansson, 29 March 2023 – Digital Business Borås
One of the other speakers at the event was Anton Petersson at NOOS Digital who talked about recipes for success in E-commerce. After that, Arne B Andersson, Peter Hesslin and Felicia Hökars had an interesting conversation about sustainable deliveries of the future and about who should own customer communication in E-commerce.
Thanks to E-handelsstaden i Borås for a well-organized event and for fruitful conversations with guests and exhibitors. Always fun to see that Borås, where Hyred was founded in 2019, is always at the forefront of innovation!
